Colorful posters on a wall, promoting a sports event, showing a basketball player in action and encouraging sign-up now, with a vibrant splash of colored paint background.
Colorful basketball-themed poster with two players in action, one jumping and one defending, against a splatter paint background with the text 'SECTION' and a website URL.

Project info

Our team developed a comprehensive brand package for the Section 7 event, beginning with a custom badge-style logo that integrates basketball iconography with bold, event-driven typography. We established a cohesive color palette designed to resonate with the target audience, then extended the visual system across a range of branded elements. Using provided imagery as a foundation, we refined and adapted it to align with the overall creative direction. The final brand was executed across both digital marketing platforms and a variety of print collateral, ensuring a consistent and impactful presence throughout the event.

Logo of Seven Survivor, featuring a basketball with wings, and the text 'Section Seven' on a shield.
Multiple logos for 'Section Seven' arranged vertically, with each logo displaying the text 'SECTION' and 'SEVEN' in different colors and styles.
Two orange sports water bottles with black screw-on lids, floating against a gray dotted background.
Event pass lanyards with attached tickets on a gray surface.

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A glass of iced vanilla cold brew coffee with swirling cream, surrounded by coffee beans on a decorative background.
Invitation to a Buckaroo New Year's event with floral and western design elements, dated February 6-9, 2018.
Sticker featuring a cartoon pig with a bandage on its face, winking, wearing a white shirt with the number 26, on a red and black background with the text 'Design Studio' and 'Orange' and 'Brazil'.